Creator Insights
Strategic insights to help you create content that resonates with audiences and performs well on YouTube.
Allocate 70% of your content to proven formats that work for your channel, 20% to trending topics, and 10% to experimental content to discover new opportunities.
Use high contrast, facial expressions showing emotion, text overlay with less than 6 words, and objects that create curiosity gaps.
Hook viewers immediately by stating the value proposition, showing the end result, or creating curiosity that can only be satisfied by watching.
Regularly ask your audience what they want to see, analyze comments for content ideas, and create response videos to popular questions.
1. Audit Your Existing Content
Analyze your top-performing videos to identify patterns in format, topic, and style. Look for commonalities in videos that performed well.
2. Create a Content Calendar
Plan your content mix following the 70/20/10 rule. Schedule regular content while leaving room for trending topics and experiments.
3. Develop Templates
Create templates for your proven content formats to streamline production while maintaining quality and consistency.
4. Test and Iterate
Use YouTube Analytics to measure the performance of different strategies. Double down on what works and refine or abandon what doesn't.